COMING FROM BRITTIQUE, IT *REALLY* MATTERS.

Don't get us wrong - we love it when anyone mentions DeviDoll.com or this blog. As a very inspiring (business) woman and icon for our times, Anita Roddick, told me at a one-on-one 'never forget, all publicity is good publicity'.

But we are more than usually chuffed to read that in an interview with luxury living directory, Sheerluxe, Nicole Bremner, ex-investment banker and founder of the achingly stylish Brittique.com, lists DeviDoll among her favourite online stores!!

Brittique's style combines edge with intelligence and never bows blindly to trends. Its founder knows what she likes and isn't afraid to say it (check it out for yourself). We can recognize a DeviDoll when we see one.