Don't miss our Mociun Pop-Up Sale - Up to 75% off until July 29

Ethical fashion fans will be more than familiar with designer Caitlin Mociun's eponymous collection of ethical dresses and separates. Now, for one week only, until July 29, we're holding a Pop-Up Sale on Caitlin's classic pieces, with up to 75% discount on many items.

The beauty of Mociun, beyond the use of eco fabrics such as organic cotton, yak and hemp, is Caitlin's flair for colour and graphic prints. Her Caravan and Argan tie-front dresses suit perfectly this season's key modern tribal print trend.

A favourite amongst cult fashion editors in the US and Europe, aesthetes and fellow designers, Mociun has featured in Dwell, Nylon and Vision magazines, amongst other cool titles. Vision went so far as to call Caitlin an "eccentric genius", and take it from us that's a compliment. With her handle on print, we're inclined to agree.

Visit the Mociun Pop-Up Sale now. On for one week only!

Born in Nevada City, California, Caitlin travelled the world with her family from the age of 12, stopping off in Kuala Lumpur and Prague before settling to study textile design at Rhode Island School of Design. Her work centres on hand-drawn illustration, the likes of which you could never find in mass-produced collections. Every piece has Caitlin's hand on it.

Inspiration comes from her nomadic childhood, art, literature and the natural world, and the collections have wonderful names, from The Cabinet Of Natural Curiosities to Judas And The Chocolate Grinder.

DeviDoll sells Mociun exclusively in the UK. Globally, the collection can be found in the most stylish boutiques from Brooklyn to Tokyo. These are beautiful pieces for stylish women who appreciate design flair and great quality.

Visit the Mociun Pop-Up Sale now. On for one week only!

Early birds to our Pop-Up Sale will have a rare chance to add Caitlin's Silk Muumuu dress (Mischa Barton bought four), £51.25 down from £205, Mesh Back dress, £50 down from £200, and Button-Up Dress, £66 down from £183, to their wardrobes. These are timeless Mociun pieces worthy of the space.

Caitlin's graphic print t-shirts, too, are mini works of art in their own right and this writer's favourite. For an astonishing £12 snap up the Boyfriend Bauhaus Tee, down from £40, or Aero Tee, down from £58. For only a few pounds more is the Trading Post Tee, £16 down from £40. These are investment buys, without the investment prices.

Stocked up with dresses and t-shirts already? Choose from jeans, shorts and shirts too, including the Paperbag shorts that made it into Greenmystyle.com editor Sarah Woodhead's Top 5 Picks from our Summer Sale, now £44 down from £118.

Why the Pop-Up Sale? We're making room for the new pieces of course!

Visit the Mociun Pop-Up Sale now. On for one week only!